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Digital Marketing Analyst

Location: Boston, MA
Job Type: Temporary Position
Posted: 04/26/2022

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  • CM Access Contact
  • Andrea Azza
  • Hybrid Recruiter
  • 857.317.8341
  • Email me
 
 

Job Description

Digital Marketing Analyst

 

Our Fortune 100 insurance client is looking for a Digital Marketing Analyst to join their team for a long-term, remote contract. In this role, you will be responsible for developing and implementing a series of reporting frameworks and processes, primarily regarding measurement for a broader digital experience for the client’s insurance agents.

 

Requirements:

  • Build and implement overall engagement reporting framework across a number of digital properties, including web and email
  • Build and implement campaign tracking framework to monitor in-market performance and analyze data to inform campaign optimizations
  • Establish best practices and processes for data collection across platforms, focusing on ease of use
  • Develop structure for ongoing campaign-level testing

 

Requirements:

  • Bachelor’s degree in Marketing, Business or relevant discipline
  • 5+ years of experience to include data analysis, ideally related to digital engagement and/or marketing
  • Strong analytical and critical thinking skills; solid problem-solving/creative problem resolution abilities
  • Advanced knowledge of Excel including VBA, pivot table, slicer, vlookup expertise
  • Exceptional communication and data visualization skills
  • Positive attitude, energetic, outgoing, thrives in a high-volume environment; results-oriented and takes initiative
  • Strong project management skills with an ability to prioritize and manage multiple initiatives
  • Working knowledge of Salesforce preferred; working knowledge of web analytics tools (i.e. Heap, Adobe Analytics, Google Analytics or CMS/ESP platforms)

 

If you are a fit for this role, apply today!


Benefits

As a CM Access employee you'll enjoy an excellent compensation package. Our customizable benefits package includes a variety of medical, dental, and vision options, tenure pay, company matching 401k, direct deposit, weekly payroll and referral bonuses.

APPLY FOR THIS JOB

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