Back when we were first starting out, we remember being the shoulder to lean on when an interview didn't go well. "I answered a question terribly," or "How was I supposed to know how to do [x, y, z]?" were common concerns, and we always remember thinking: they have it so easy. All they had to do was sell themselves while we creative types had to work so hard to be wanted. You can't just sell yourself in an interview, you also have to convince someone that your work and your process is worth hiring as well. As much as we'd all love to insist on our talents and have them talk to us and be reminded of the L'Oreal slogan ("because you're worth it"), we have to work a little more than others to get what we want. Selling yourself along with your skills is a fine art, one that demands some practice.


So we have some tips to help you put your best portfolio foot forward.

1) Treat it like an actual project.

A portfolio involves pieces of information and visual components that need to be organized, just like any of your other projects. Remember that pieces compete or shine based on adjacent work, and pay attention to layout, color, thematic relationships, type of work, and chronology. There is a chance you will be asked to leave your portfolio if the hiring manager lacks sufficient time to review in person, and a portfolio should be self explanatory.

2) Discuss your role.

Unless you are a one-man design machine, it's likely you have some work included that involved a larger team. There's no shame in being one chef in the kitchen, but be prepared to talk up your role – were you part of the planning or execution? Did you participate in brainstorming sessions or tweak the final project? A team player is just as valuable as a lone wolf, so don't feel like your backseat on a project isn't worth discussing.

3) Read the room.

If you're being asked a lot about your process, show some sketches (prepared separately, or as part of your portfolio). Fielding questions about your production skills? Be sure to highlight the project that you had a hand in getting printed. Each hiring manager will be searching for different qualities in an employee, so make sure you cater your portfolio presentation to the audience, showing them exactly what they're looking for.

4) Speak up.

Prepare some words to say about projects in your portfolio, don't wait for questions to be asked or comments made. What you're saying is just as important as how you're saying it, so be confident, clear, and concise. And don't be afraid to be a little self-critical. Obviously avoid showing anything you aren't proud of, but demonstrating that you know the difference between great work and good work is useful for a hiring manager to see.

5) Let your personality shine.

Inject some of your personal humor into the presentation – your future coworkers aren't working with your portfolio, they're working with YOU. Show a bit of yourself and give them an idea of what you would bring to the team.

With these ideas under your belt, your portfolio presentation should go swimmingly. Happy job hunting!

Posted: 2/21/2018 1:29:32 PM by Amanda Wahl | with 0 comments

You've put out the work, selected the strongest pieces to highlight, and have even organized it chronologically or categorically or visually. Mockups have been made, photographs have been taken, and you're looking to display projects in a way that looks cohesive and confident. You're ready to take the next step and create a portfolio website that, well... feels like "yours."
Before you start stressing over the time it'll take to troubleshoot your way through creating a website, there's good news. You don't have to have web design listed on your resume to throw together a portfolio that's set to impress. There are tons of options available for every skill level. We go through them all below:
Cargo Collective - $13/month or $99/year
With many templates and inspired design, it's no surprise that Cargo Collective is a community that requires approval for you to have a site. Having some HTML or CSS knowledge allows you to customize your site and control how everything is displayed, but if coding isn't your forte, Cargo puts everything right at your fingertips.
Adobe Portfolio - Free with CC subscription
A newcomer to the field of online portfolio sites, but an established face in the creative world, Adobe presents their relatively new option for showing your work. It leads designers, artists, and photographers to a small selection of templates, complete with web hosting and fully integrated with one's Behance portfolio. The finished product is polished, straightforward, and easy to navigate, making it no surprise that we have seen a lot of success among candidates that use Adobe Portfolio!
Squarespace - $16/month or $144/year
If you listen to any podcasts, you've probably heard a host mention Squarespace a few times or twelve. Sleek and simple, with many templates to choose from, Squarespace knows have to give your work room to breathe. Plus, they make it easy to sell products right from your site (make that $, honey).
Behance - Free
Considered more of a social platform and networking site for creatives, Behance is at its core a portfolio site. It also displays jobs, comments, and offers the ability to show your creative clout with likes and follows. Being surrounded by a community of talented creators is inspiring, but even better is being vouched for by them. One downside? The free site only allows you to upload projects to their existing interface.
Berta - €9.99/ month
A newer site builder on the block, Berta is a startup from the minds of a few designers around the world. It's open source, the prices are reasonable, and their templates are simple, in a good way. Sometimes all you need is a somewhat-structured blank canvas to make your work shine, and Berta provides just that.
Posted: 1/11/2018 1:56:32 PM by Amanda Wahl | with 0 comments

When you walk into a grocery store to buy cereal, how do you know what you want? You stand before a sea of boxes, fifteen different types of cornflakes, all designed differently to prove each is better than the next.


Applying for a job is no different, except the product on the shelf is something a little more important: it's YOU. Resumes can look very similar across the board, but portfolios are the way to differentiate yourself from the crowd. How will you package yourself to look better than the rest? What does your portfolio need to stand out from the crowd?

Be selective...
You might be tempted to throw everything you've ever done onto a website, but keep in mind - curation of your own work is judged just as harshly as the work contained. An employer looking at your site will assume you're proud of all the work shown, so.. be proud of everything you show.
... but still show a variety
If you do branding, show it. UI/UX? Show it. Art Direction? Show it. The point is: a company will see you as a more valuable candidate if your skills are widespread (and strong). The jury is still out on whether it's better to include a ho-hum project just to show your capabilities in a different category, or whether it's best to omit that work and mention those skills in your resume and potential interview. We think it's best to have a strong portfolio above all else, so just because you did branding for the first time doesn't mean it's going to help your future career to include it. This goes back to our first tip: make sure every project is strong.
Narrow it down.
Knowing how many projects to show can be a challenge – a good rule of thumb is to choose a solid 10, and add a few more if you have really strong work or a wide range of skills. Keep it below 20 and you're in the sweet spot.
Physical or digital?
If you're anything but a print designer, having a digital portfolio is all that is *necessary*. When it comes time for the interview you might want to consider having either physical products to show, or a printed portfolio. It will always give off the impression of preparedness and respect for your work.
Order matters.
Pay attention to how a viewer flows through your work. No need to group by category, but look at colors and style and make sure there is a steady path to travel through all the pieces.
Shoot it.
For printed pieces, spend some time (or money) taking proper photographs. To show a digital or mobile project, include the context and demonstrate the product "in use" on a computer or phone screen. Putting in some effort to present your work professionally will make a huge difference in your perceived value.

Posted: 12/28/2017 11:23:08 AM by Amanda Wahl | with 0 comments

If you're in the creative industry, there's a very good chance you have experienced the winter-avoiding bliss that is working remotely. In the last four years, the number of people working from home one day or less per week actually decreased while the percentage of those working remotely for longer periods increased equally. 31% of employees work from home four to five days a week, indicating that the American workforce is embracing the shift.


Having worked from home only a few times leaves you to likely conclude that it's "not for you," or that you'd "never get anything done," but let us tell you, a steady place in your home office is different from the occasional tv-filled Snowpocalypse workday.

Just because it different doesn't make it easy, so we've got some tips for you:

1) Get dressed.

You never thought wearing something as casual as jeans could shove you into working mode, but it's amazing what peeling off the pajamas can do to a person. There's a psychology behind clothing, so ignore your morning instincts to stick to the sweats, and put on something different.

2) Routine, routine, routine.

One of the most efficient parts of your day with an out-of-the-house job is likely your morning routine. You shower, get dressed, eat, or get coffee, and arrive at your desk at almost the same time, every single day. Your work at home can only benefit from maintaining regular hours and habits, so carrying over this everyday morning routine is worth a try!

3) Plan your lunches.

If you were leaving the house, you'd have mentally planned out what you'd be eating and where, so don't let that habit slip. Prepare your lunch just as you would if you were leaving, otherwise you'll find yourself standing at the fridge at 1pm scanning for something quick to nosh on.

4) Get out.

People's biggest suspicion about a home office is that they'll get stir crazy. Snow days and frigid temps aside, it can get a little stale unless you make an effort to get outside each day. Maintain a gym membership, walk your dog, walk your neighbor's dog, or just spread out your weekly errands so there's somewhere to go and fresh air to be breathed. Or, hit up a coffee shop for an inexpensive escape from your comfy office chair.

5) Stay in touch with coworkers.

Just like any long distance relationship, both parties must make an effort to check in. Loneliness is a genuine concern of remote workers, and losing out on the camaraderie of coworkers can be a tough adjustment. Ease your pain by touching base via email or chat throughout the day, and you won't miss the office as much.

6) Find a community.

The perk of not being in an office is the freedom of space and time, right? No one to interrupt your workflow, distract you with a chit chat or drag you into an unnecessary meeting. The downside is the lack of community found in a traditional office, but fear not! You can find your people through meetups or coworking spaces. All of the fun parts of a workspace with none of the gunk.

Posted: 11/29/2017 10:46:56 AM by Amanda Wahl | with 0 comments

If you're at all involved at the management level in a company, your ears are surely familiar with the increasing requests for work-from-home opportunities. If your business is more traditionally structured, it can be really challenging to wrap your head around the inevitable changes arriving once you accommodate such requests. Will your company fall apart at the seams? 


We can't promise anything, but there are definite bonuses to opening your mind (and opening your office). Embracing telecommuting will:

Lower stress levels and boost morale.

With 82 percent of telecommuters reporting lower stress levels, it's hard to argue that allowing for remote work boosts morale. Even if your office seems generally satisfied and content at work, consider the fact that this could produce even more efficient employees.

Improve employee engagement.

Think about how easy it is to go several days without connecting with some of your colleagues. You might see each other in passing, or be on the same email threads, but likely don't spend much time reaching out to each coworker individually. Telecommuting provides an opportunity (and need) to touch base with your team frequently, communicating more often and more thoroughly than they may have before.

Give the people what they want.

Work-life balance and salary still top the charts for deciding factors of new jobs, but this year's Flexjob survey shows that 59% of millennials are looking for the ability to work remotely. A remarkable amount of respondents (83%) who said they sought flexibility at their jobs claimed they would be interested in working from home 100% of the time. That's right, if you want to attract top young talent, you'll have to consider allowing your team some workspace options. With millennials commanding a large portion of the workforce, it's crucial to embrace the changes ahead. 

Reduce unscheduled absences.

Most people that call in "sick" aren't so much ill as they are in need of time to address family issues, personal needs, and stress. Flexible hours allow them to run errands or drop off kids without needing to take an entire day off. Telecommuters who are sick will usually work anyways – working from bed is monumentally better than getting up and heading to a germ-filled office.

Save some money.

Less people in an office means... ? Less office! Automattic, the maker of Wordpress, recently closed its 14,000 square feet of expensive San Francisco real estate, since so much of its workforce already worked from home. Less space and fewer office supplies remove a lot of overhead costs, and even arranging one work-from-home day per week eliminates 52 days a year of heating and lighting expenses. 

Get better candidates.

When hiring, a company is typically limited by geography, local cost of living, and whatever talent is nearby. Telecommuting opens the doors to anybody, in any state, with any kind of living cost or talent. You can be a little more selective (as long as they're comfortable working remotely, of course), and with an improved attrition rate, you're likely to see your team sticking around longer.

The benefits that come to an office that embraces telecommuting cannot be denied. What are you waiting for?

Posted: 11/22/2017 10:08:49 AM by Amanda Wahl | with 0 comments